1 Way to Improve Your Public Transit Marketing Strategy Right Now

Nicole GuernseyIndustry Thoughts, Marketing, TransLoc Blog3 Comments

PRT front

Currently, I’m attending the Association of Commuter Transportation (ACT) Conference in Portland. I’m giving a short presentation tomorrow on how public transit agencies can and should be marketing their services, focusing on free options like social media—yet I know few agencies will have the bandwidth to be able to implement these strategies. As I prepared for this talk, I felt … Read More

What’s missing from Tesla’s new public transport plan

Doug KaufmanIndustry Thoughts, Sustainability, TransLoc Blog0 Comments

smart-city-930x620

Elon Musk recently released part two of his master plan for Tesla. And predictably, especially for those who have seen Musk’s ability to tackle society’s largest problems, it’s causing some excitement. There’s a lot to love about the new plan. But one of Musk’s new key objectives could actually worsen the very problems he’s trying to solve: his declaration that autonomous buses of … Read More

10 Things You Didn’t Know About Paratransit

TransLoc MarketingIndustry Thoughts, Paratransit, TransLoc Blog0 Comments

If you’re not familiar with Paratransit, you should be. As a special transportation service for people with disabilities, Paratransit is often provided as a supplement to fixed-route bus and rail systems by public transit agencies. These agencies’ Paratransit services come in a variety of forms, and vary widely in their degree of flexibility. Without Paratransit, however, countless Americans would be … Read More

10 Steps to Improve the Conversation Around Public Transit on Twitter

Nicole GuernseyIndustry Thoughts, Marketing, TransLoc Blog0 Comments

Ten Ways to Improve Public Transit's Twitter Image

My job is to provide the best marketing and social media support I can to TransLoc and to our customers. Sometimes, that means thinking outside the box. For example, how do I help transit agencies change the conversation around public transit? This might be one of the biggest problems with public transportation today—people shed a negative light on using public … Read More

6 ways TransLoc Traveler’s survey feature is changing public transit

Elaine McVeyIndustry Thoughts, Mobile, TransLoc Blog, TransLoc Traveler1 Comment

In October, TransLoc made it possible for transit agencies to effectively and painlessly get feedback from their riders with a unique in-app survey feature. Unlike anything available in transit, it’s truly a survey like no other—and we’re just getting started. You may be asking, What makes this survey so special? Let’s take a look. Six ways TransLoc Traveler’s survey feature … Read More

Do you like free stuff? Become a beta tester and help us get you there!

Alex GibsonBeta, Humans of Transit, Mobile, TransLoc Blog, TransLoc Uber0 Comments

TransLocUber

Hello there. My name is Alex Gibson, and I’m a product manager here at TransLoc. Two weeks ago we announced TransLoc’s partnership with Uber and gave a sneak peek at how the integration will work. Now that I’m able to discuss our plans publicly, I’d like to ask for your help. As a product manager, my job is to leverage … Read More

How TransLoc Gets You There with Uber and Public Transit—It’s Uber Simple

Nicole GuernseyLifestyle, Mobile, Product News, TransLoc Blog, TransLoc Uber0 Comments

TransLoc Uber initial design concepts (may change with final release).

We know you’re curious, so we want to give you a sneak peek at how the TransLoc Rider with Uber integration will work. The best part? It’s as easy as opening the TransLoc Rider app! First, open TransLoc Rider (or download it if you haven’t already). The app will autolocate you and your closest public transit stop. If you’ve never … Read More

TransLoc and Uber Partner to Pioneer a New Standard in Public Transit

Nicole GuernseyPress Releases1 Comment

TransLoc and Uber partner to pioneer mobility options

Integrating Uber into commutes with TransLoc Rider DURHAM, N.C.—January 11, 2016—TransLoc®, a leading provider of transportation technology, is partnering with Uber to create a new standard in public transit and private technology collaboration. This milestone seeks to combine the best of private transportation and public transit for truly integrated mobility. By integrating the Uber API into the TransLoc Rider app, … Read More

Mobile Use + Transit Infographic

Nicole GuernseyIndustry Thoughts, Infographics, Mobile0 Comments

In part I of Alex Gibson’s blog series on how people will move in five years, he discusses the rapid rate of smartphone adoption and how those phones are being used. This infographic looks deeper into the relationship between mobile use and public transit.  As presented in that first article, mobile is no longer an option for public transit agencies… Smartphone users are relying … Read More