Video: CEO, Doug Kaufman shares the importance for tech companies to work with government to expand impact

Aviva ImbreyEvents, Funding, Industry Thoughts, TransLoc Blog, TransLoc Events, VideoLeave a Comment

Doug Kaufman, CEO of TransLoc, spoke at the 2017 CED Tech Venture Conference where growth companies that gained significant traction were selected to share their updates. This quick video provides an overview of where TransLoc stands on the future of communities, the economy, and the planet as a whole—plus Doug reflects on why building a purpose-driven company is the center of his … Read More

7 major themes and takeaways from APTA’s 2017 Annual Meeting and EXPO

Nicole GuernseyEvents, Industry Thoughts, Sustainability, TransLoc BlogLeave a Comment

UnveilingHordes-CREDIT Business Wire

Photo: Business Wire While public transportation agencies across the country sent their best and brightest to Atlanta, the weather failed to get the memo. And yet, despite torrential downpours and tropical storm-like conditions, this year’s APTA turned out an incredible number of transit advocates, agencies, consultants, and more! In light of APTA’s focus on safety, resources, workforce development, demographic shifts, … Read More

Your TransLoc APTA 2017 Survival Guide

Annabel JonesEvents, Industry Thoughts, TransLoc BlogLeave a Comment

In just a few days, transit industry folks from across the country will converge on Atlanta for this year’s APTA EXPO*. Between the EXPO floor (with over 800 exhibitors from across the globe), presentations, panels and learning sessions, there’s no shortage of events to attend. Here are a few of our top picks. SUNDAY, OCTOBER 8 Technical Tour of MARTA … Read More

3 reasons public transit agencies should care about sustainability

TransLoc MarketingIndustry Thoughts, Sustainability, TransLoc BlogLeave a Comment

Back in April 2016, we published a post explaining how public transit impacts sustainability, but what about the other end of that question: Why should transit agencies aim for sustainable practices? Here’s a hint: It has practically nothing to do with saving the environment. It sounds crazy, right? But, the truth is that, while a transit agency might not be … Read More

7 public transportation predictions for 2017

Annabel JonesIndustry Thoughts, TransLoc BlogLeave a Comment

fortune teller

We’ve dusted off our crystal ball, and taken a deep look into what 2017 has in store for public transportation. Here are our predictions: More users of public transportation than ever The debate over whether ride-hailing services like Uber and Lyft are good for public transportation was heated in 2016. Some spoke out in favor of ride-hailing as a last-mile … Read More

6 ways to future-proof your transit agency

Annabel JonesIndustry Thoughts, Mobile, Sustainability, TransLoc Blog, VideoLeave a Comment

3 transit industry experts. 12 questions. 6 key takeaways It’s easy to talk about the future of transit like it’s a far off reality. In truth, advancements in technology, changing ridership needs, and new legislation are altering the public transportation landscape. What you project as next year’s concern may quickly become (another) current need. So, how do you tackle your … Read More

GoVoteNC! The app that gets you to the polls on Election Day

Annabel JonesIndustry Thoughts, TransLoc BlogLeave a Comment

election transit app

We specialize in solving systemic problems through software, and we’re particularly focused on enhancing mobility for our local Raleigh-Durham community and dozens of others across the country. One of our most recent side projects combines the powers of open data, open application program interfaces (API) and public transit to provide a simple solution to something that impacts everyone – finding … Read More

4 Tech Trends in Transit Right Now

Annabel JonesIndustry Thoughts, TransLoc Blog1 Comment

trends in public transportation

This article was written in part by TransLoc Senior Account Executive Jimmy Jones. These days, it seems all you need to do is blink and the technology you’ve come to rely on has changed — and public transportation is no exception. Last week, I attended the Virginia Transit Technology Roundtable hosted by the Virginia Department of Transportation (DOT). The Roundtable … Read More

How to Celebrate World Car Free Day

Annabel JonesIndustry Thoughts, TransLoc BlogLeave a Comment

world car free day

On Sept. 22, consider leaving your car keys at home — on purpose this time. Each year on Sept. 22, cities around the globe celebrate World Car Free Day in an effort to encourage individuals to reduce their impact on the environment by forgoing their personal vehicles. Admittedly, there’s a benevolent ulterior motive: a nudge to see if mass transit … Read More

The benefits and challenges of students using public transit

Annabel JonesIndustry Thoughts, TransLoc BlogLeave a Comment

It’s officially September, which means a few things: soon there will be pumpkin spice-flavored everything; weekends will be filled with football; and the last remaining schools are now in session, providing agencies with an influx of students as public transit passengers. Taking public transportation as a student and providing transit to students as an agency can present challenges. Of course, environment … Read More

1 Way to Improve Your Public Transit Marketing Strategy Right Now

Nicole GuernseyIndustry Thoughts, Marketing, TransLoc Blog3 Comments

PRT front

Currently, I’m attending the Association of Commuter Transportation (ACT) Conference in Portland. I’m giving a short presentation tomorrow on how public transit agencies can and should be marketing their services, focusing on free options like social media—yet I know few agencies will have the bandwidth to be able to implement these strategies. As I prepared for this talk, I felt … Read More

What’s missing from Tesla’s new public transport plan

Doug KaufmanIndustry Thoughts, Sustainability, TransLoc BlogLeave a Comment

smart-city-930x620

Elon Musk recently released part two of his master plan for Tesla. And predictably, especially for those who have seen Musk’s ability to tackle society’s largest problems, it’s causing some excitement. There’s a lot to love about the new plan. But one of Musk’s new key objectives could actually worsen the very problems he’s trying to solve: his declaration that autonomous buses of … Read More

Will Autonomous Vehicles Kill Public Transit?

TransLoc MarketingIndustry Thoughts, TransLoc Blog2 Comments

Bus at the Car graveyard

It’s been 54 years since the Jetsons (a cartoon show depicting futuristic life in 2062) premiered on ABC, and while we aren’t quite to the point where flying cars populate the sky, we’re quickly approaching a world where passing an autonomous vehicle on your way to work could become commonplace. The introduction of the autonomous vehicle could mean big changes … Read More

10 Things You Didn’t Know About Paratransit

TransLoc MarketingIndustry Thoughts, Paratransit, TransLoc BlogLeave a Comment

If you’re not familiar with Paratransit, you should be. As a special transportation service for people with disabilities, Paratransit is often provided as a supplement to fixed-route bus and rail systems by public transit agencies. These agencies’ Paratransit services come in a variety of forms, and vary widely in their degree of flexibility. Without Paratransit, however, countless Americans would be … Read More

Creating the Future of Mobility: What we’ve learned by integrating Uber into TransLoc Rider

Josh CohenIndustry Thoughts, TransLoc Blog, TransLoc UberLeave a Comment

It’s been just under 2 months since we launched the Uber integration with TransLoc Rider in the Triangle and Memphis. With TransLoc Rider, users simply enter their destination to get the best route, one that combines walking, transit and Uber. The app makes the experience seamless; it even hails and books the Uber. Yet we know there’s room for improvement … Read More

10 Steps to Improve the Conversation Around Public Transit on Twitter

Nicole GuernseyIndustry Thoughts, Marketing, TransLoc BlogLeave a Comment

Ten Ways to Improve Public Transit's Twitter Image

My job is to provide the best marketing and social media support I can to TransLoc and to our customers. Sometimes, that means thinking outside the box. For example, how do I help transit agencies change the conversation around public transit? This might be one of the biggest problems with public transportation today—people shed a negative light on using public … Read More

TransLoc Shifts Into High Gear – Why and how an 11-year-old company raised VC funding

Bill BingFunding, Industry Thoughts, TransLoc BlogLeave a Comment

It was just getting crowded at Los Altos Grill (outside Mountain View, CA) and the live musicians were ready to go on break. Doug (TransLoc’s CEO) and I sat down for a feast of grilled artichokes, deviled eggs, and hamburgers. It was late May, and the weather was absolutely beautiful—the kind of night where you just want to sit outside … Read More

5 Future Perks of TransLoc Traveler Survey

Elaine McVeyIndustry Thoughts, TransLoc Blog, TransLoc TravelerLeave a Comment

In my previous post, we looked at 6 unique aspects of Traveler’s survey capability. Now it’s time to break down the incredible potential this survey has to keep getting better. Keep in mind, the features described below are either not yet part of the survey product or may require time to build the data, but they are future possibilities thanks to … Read More

The Future of Transit is Seamless

Alex GibsonBeta, Industry Thoughts, Lifestyle, Mobile, TransLoc Blog, TransLoc UberLeave a Comment

TransLocUber

The nature of the public transit system makes it inherently complex to navigate. With an amalgam of schedules, stops, routes and vehicles, determining the most optimal way to get somewhere can be a challenge. The advent of open data (such as GTFS), mapping tools (such as OpenStreetMap) and mobile apps (such as TransLoc Rider) makes getting from one place to … Read More

6 ways TransLoc Traveler’s survey feature is changing public transit

Elaine McVeyIndustry Thoughts, Mobile, TransLoc Blog, TransLoc Traveler1 Comment

In October, TransLoc made it possible for transit agencies to effectively and painlessly get feedback from their riders with a unique in-app survey feature. Unlike anything available in transit, it’s truly a survey like no other—and we’re just getting started. You may be asking, What makes this survey so special? Let’s take a look. Six ways TransLoc Traveler’s survey feature … Read More

Eliminating Public Transit’s First-Mile/Last-Mile Problem

Alex GibsonIndustry Thoughts, TransLoc Blog, TransLoc Uber2 Comments

transloc_wake-county-stop-distance

The most commonly cited standard [for walking distance to transit] is 400m or ¼ mile. – Jarrett Walker, Human Transit What is public transit’s first-mile/last-mile (FM/LM) problem? It begins with a ¼ mile. Most people in the United States are “comfortable” walking less than a ¼ mile to or from public transit stops. The problem arises when a potential rider … Read More

Mobile Use + Transit Infographic

Nicole GuernseyIndustry Thoughts, Infographics, MobileLeave a Comment

In part I of Alex Gibson’s blog series on how people will move in five years, he discusses the rapid rate of smartphone adoption and how those phones are being used. This infographic looks deeper into the relationship between mobile use and public transit.  As presented in that first article, mobile is no longer an option for public transit agencies… Smartphone users are relying … Read More

Why a former transit CEO is teaming up with a tech company

Ron ToberIndustry Thoughts, TransLoc BlogLeave a Comment

Why a former transit CEO is teaming up with a tech company

I’ve spent my entire 46-year career in public transportation, seeking to make transit meet the needs of people in communities across the US. I’ve experienced firsthand what it’s like to provide a public transit system in older cities, like Boston and Cleveland, and fast growing newer urban areas, like Charlotte and Seattle, including competing against private transportation. Providing quality transit … Read More

How Will People Move in Five Years? Part IV: Public Transit That Works

Alex GibsonIndustry Thoughts, TransLoc BlogLeave a Comment

In early October, I had the pleasure of talking about how people will move in five years at the American Public Transportation Association’s annual meeting. Here at TransLoc, we’re passionate about solving the biggest problems plaguing the public transit industry and as such, I’m taking the liberty of extending this passion beyond the original presentation (which you can watch at … Read More

How Will People Move in Five Years? Part III: Understanding Public Transit Riders

Alex GibsonIndustry Thoughts, Mobile, TransLoc BlogLeave a Comment

In early October, I had the pleasure of talking about how people will move in five years at the American Public Transportation Association’s annual meeting. Here at TransLoc, we’re passionate about solving the biggest problems plaguing the public transit industry and as such, I’m taking the liberty of extending this passion beyond the original presentation (which you can watch at … Read More

How Will People Move in Five Years? Part II: Offer Public Transit Service that Wins

Alex GibsonIndustry Thoughts, Mobile, TransLoc BlogLeave a Comment

a long term plan to build public transit

In early October, I had the pleasure of talking about how people will move in five years at the American Public Transportation Association’s annual meeting. Here at TransLoc, we’re passionate about solving the biggest problems plaguing the public transit industry and as such, I’m taking the liberty of extending this passion beyond the original presentation (which you can watch at … Read More