Planning Multimodal Trips in TransLoc Rider

TransLoc MarketingBlog

Imagine the following scenario: You’re packing up your things after work on a Friday when a text pops up on your phone. A friend has just won tickets to Hamilton and he’s inviting you to be his plus one…this weekend…in a city far away from yours.

Enhancing mobility and ease of use through smart app technology

TransLoc MarketingBlog

Faced with the challenge of growing, managing infrastructure and improving the quality of life for residents, today’s cities are under immense pressure. As such, municipalities are embracing the smart city principle—where information and communication tech is integrated with the Internet of Things (IoT) to manage a city’s assets.

6 ways to future-proof your transit agency

TransLoc MarketingBlog

3 transit industry experts. 12 questions. 6 key takeaways It’s easy to talk about the future of transit like it’s a far off reality. In truth, advancements in technology, changing ridership needs, and new legislation are altering the public transportation landscape. What you project as next year’s concern may quickly become (another) current need. So, how do you tackle your … Read More

The Benefits and Challenges of Students Using Public Transit

TransLoc MarketingBlog

It’s officially September, which means a few things: soon there will be pumpkin spice-flavored everything; weekends will be filled with football; and the last remaining schools are now in session, providing agencies with an influx of students as public transit passengers.

1 Way to Improve Your Public Transit Marketing Strategy Right Now

TransLoc MarketingBlog

  Currently, I’m attending the Association of Commuter Transportation (ACT) Conference in Portland. I’m giving a short presentation tomorrow on how public transit agencies can and should be marketing their services, focusing on free options like social media—yet I know few agencies will have the bandwidth to be able to implement these strategies. As I prepared for this talk, I … Read More

What’s missing from Tesla’s new public transport plan

TransLoc MarketingBlog

Elon Musk recently released part two of his master plan for Tesla. And predictably, especially for those who have seen Musk’s ability to tackle society’s largest problems, it’s causing some excitement.

Why Culture Matters – #transloclife in action

TransLoc MarketingBlog

It wasn’t until I had kids that I realized that all vacations aren’t the same. When you have three kids and are heading to the beach with 8 other families, a vacation isn’t relaxing. It’s fun. It’s a reunion. It’s a non-stop, Oreo-filled, reading-on-the-porch, jumping-in-the-waves, cleaning-sand-out-of-everything event. But it’s not relaxing. And when we finally return from the beach, I’ve … Read More

Will Autonomous Vehicles Kill Public Transit?

TransLoc MarketingBlog

It’s been 54 years since the Jetsons (a cartoon show depicting futuristic life in 2062) premiered on ABC, and while we aren’t quite to the point where flying cars populate the sky, we’re quickly approaching a world where passing an autonomous vehicle on your way to work could become commonplace. The introduction of the autonomous vehicle could mean big changes … Read More

The Future of Transit: 3 Software Trends You Need to Know

TransLoc MarketingBlog

  As you may have noticed, there are some major trends in software and data within the transit space happening right now. For the TL;DR version, check out the shortlist below. If you’d like more info, keep reading!

5 Future Perks of TransLoc Traveler Survey

TransLoc MarketingBlog

In my previous post, we looked at 6 unique aspects of Traveler’s survey capability. Now it’s time to break down the incredible potential this survey has to keep getting better. Keep in mind, the features described below are either not yet part of the survey product or may require time to build the data, but they are future possibilities thanks to … Read More

The Future of Transit is Seamless

TransLoc MarketingBlog

The nature of the public transit system makes it inherently complex to navigate. With an amalgam of schedules, stops, routes and vehicles, determining the most optimal way to get somewhere can be a challenge. The advent of open data (such as GTFS), mapping tools (such as OpenStreetMap) and mobile apps (such as TransLoc Rider) makes getting from one place to … Read More

6 ways TransLoc Traveler’s survey feature is changing public transit

TransLoc MarketingBlog

In October, TransLoc made it possible for transit agencies to effectively and painlessly get feedback from their riders with a unique in-app survey feature. Unlike anything available in transit, it’s truly a survey like no other—and we’re just getting started. You may be asking, What makes this survey so special? Let’s take a look. Six ways TransLoc Traveler’s survey feature … Read More

TransLoc’s top 10 favorite transit stops in the world

TransLoc MarketingBlog

Transit stops and stations don’t have to be boring and overlooked. They can be quite the opposite—fun, functional, whimsical, and beautiful. There are some fantastic transit stops all over the globe, and we’ve listed our 10 favorites submitted by our TransLoc team. Read on to see which stops and stations made the list.

Why a former transit CEO is teaming up with a tech company

TransLoc MarketingBlog

I’ve spent my entire 46-year career in public transportation, seeking to make transit meet the needs of people in communities across the US. I’ve experienced firsthand what it’s like to provide a public transit system in older cities, like Boston and Cleveland, and fast growing newer urban areas, like Charlotte and Seattle, including competing against private transportation. Providing quality transit … Read More

How Will People Move in Five Years? Part IV: Public Transit That Works

TransLoc MarketingBlog

In early October, I had the pleasure of talking about how people will move in five years at the American Public Transportation Association’s annual meeting. Here at TransLoc, we’re passionate about solving the biggest problems plaguing the public transit industry and as such, I’m taking the liberty of extending this passion beyond the original presentation (which you can watch at the above … Read More

How Will People Move in Five Years? Part III: Understanding Public Transit Riders

TransLoc MarketingBlog

In early October, I had the pleasure of talking about how people will move in five years at the American Public Transportation Association’s annual meeting. Here at TransLoc, we’re passionate about solving the biggest problems plaguing the public transit industry and as such, I’m taking the liberty of extending this passion beyond the original presentation (which you can watch at the above … Read More

How Will People Move in Five Years? Part II: Offer Public Transit Service that Wins

TransLoc MarketingBlog

In early October, I had the pleasure of talking about how people will move in five years at the American Public Transportation Association’s annual meeting. Here at TransLoc, we’re passionate about solving the biggest problems plaguing the public transit industry and as such, I’m taking the liberty of extending this passion beyond the original presentation (which you can watch at the above … Read More