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TransLoc, Rock Region Metro

Durham, N.C., August 5, 2019 – TransLoc, provider of microtransit technology and mobility solutions, announces the launch of an on-demand pilot program in partnership with Rock Region Metro in Arkansas. The pilot will provide on-demand services and real-time vehicle tracking updates to residents in the Little Rock metro area.

“We are excited to embark on this journey with Rock Region Metro,” said Ron Cygnarowicz, Vice President of Customers for TransLoc. “I am confident that our OnDemand product will help enable significant improvements in mobility to transit riders in the Little Rock area, ultimately enhancing the quality of life for those who rely on public transportation to move around.”

Unlike traditional fixed-route bus schedules, the on-demand service will allow Rock Region riders to request a vehicle where and when they need them. This seamless mobility gives transit riders a greater sense of freedom, filling first-mile/last-mile service gaps, increasing coverage, reducing travel times, and providing an optimal customer experience.

Riders are able to request and schedule a pick-up and drop off through the TransLoc mobile app. The app also allows transit riders to receive a notification when their vehicle is approaching. For passengers without a smartphone, rides can be scheduled by calling a dispatcher or ordering a ride online and real-time updates are sent via SMS text.

The on-demand pilot launches today in all Rock Region Metro service areas, and will continue for six months.

About TransLoc

Hailed by Fast Company as one of the world’s most innovative companies in transportation, TransLoc (a Ford Smart Mobility company*) is the maker of mission-critical transit operations solutions for flexible on-demand and fixed route systems for both public and private transit agencies, universities, and business campus transit systems. Today, TransLoc is the largest provider of agency-owned microtransit systems for municipal transit agencies in the U.S., with the company’s products used at more than 500 agencies. TransLoc is also proud to be a Google Partner through the company’s transit data business. To learn more, visit or follow on Twitter at @TransLoc.

SHIFT Communications for TransLoc
Meg Brenner

*On March 1, 2022, global technology company Modaxo acquired TransLoc from Ford Motor Company. TransLoc is no longer affiliated with Ford or any Ford properties.