The True Cost of Your Daily Commute

TransLoc MarketingBlog

Let’s start with the benefits of public transit I’ve always enjoyed the many benefits that come from using public transit. I got to ride my bike to the bus stop, gaining a few minutes of exercise along the way. On the bus, I either caught up with friends or colleagues or I read a book. On the way home, our … Read More

Creating Vibrant Cities: Going Above and Beyond Traditional Transportation

TransLoc MarketingBlog

Last week several members of the TransLoc team traveled to New York City for the 2019 ACT International Conference. This year’s conference brought together over 650 professionals from across the United States, Canada, Australia, New Zealand, and Europe to discuss a wide range of transportation topics and solutions to enhance mobility in communities worldwide. There were 40 educational sessions focused … Read More

What’s missing from Tesla’s new public transport plan

TransLoc MarketingBlog

Elon Musk recently released part two of his master plan for Tesla. And predictably, especially for those who have seen Musk’s ability to tackle society’s largest problems, it’s causing some excitement.

TransLoc Traveler in Action – Real-life applications for origin-destination data

TransLoc MarketingBlog

Sometimes it’s hard to see how actions can affect outcomes, especially when dealing with transit planning. TransLoc Traveler gives agencies the ability to see THE FUTURE. Ok, maybe not. But it does allow agencies to see anonymized, real-time location information for their riders. For the first time ever, agencies can now gain a keen awareness of how riders actually use … Read More

Revolutionizing public transit through demand-response technology

TransLoc MarketingBlog

Imagine a world where transit responds to demand before it happens. Utilizing our past product technologies combined with a new microtransit focus, we’re one step closer to making this world a reality. TransLoc OnDemand is more than just demand-response transit technology—it’s the next step in uplifting mass transit as a realistic mode of transportation for all.

7 Benefits of Offering an Employee Shuttle

TransLoc MarketingBlog

Commuter shuttles aren’t just a tech trend. Companies across all industries and regions are seeing real benefits for employers and employees alike. 1) Increased employee productivity and general well-being Down time on the shuttle gives employees some time to prepare for the day ahead whether that is a chance to rest and relax, check email, or catch up on the … Read More

Marketing Your Real Time Bus Tracking

TransLoc MarketingBlog

Real time bus tracking information is a hugely valuable asset of any transit organization. But, it’s wasted if riders don’t know it’s available. In fact, across our 70 customers, transit administrators accounted for less than 1% of all real time information views in February 2013. So, whether your fall semester is about to ramp up or you’re in the middle … Read More

Mobile Real-Time Transit Information Helping N.C. Center for the Blind – An Interview

TransLoc MarketingBlog

TransLoc’s mobile real-time transit information is revolutionizing transit not only for the general public, but also for riders with disabilities. Mike Switzer is an orientation and mobility specialist who teaches travel skills at the North Carolina Rehabilitation Center for the Blind (NCRCB). Mike recently came to the TransLoc office with some information that surprised and inspired all of us. He … Read More

Interview With Catherine Clarke: Why She Bought Her Smartphone For TransLoc

TransLoc MarketingBlog

  When we found out that local transit rider, Catherine Clarke, bought her smartphone specifically to use TransLoc’s mobile app, we had to hear more. So, we reached out to Catherine to learn about why she rides the bus and what role TransLoc plays in her commute. She told us how using public transportation has not only saved her money, … Read More

Top 8 Reasons People Give Up On Public Transit

TransLoc MarketingBlog

First impressions play a vital role in the success of any experience, particularly public transportation. One late bus or missed connection can negatively impact a rider’s decision to use transit in the future, and new research shows that bus delays often cause people to give up on public transportation all together.

TransLoc Android App Released

TransLoc MarketingBlog

After the release of our free iPhone app in April 2010, Android users began clamoring for their own native app. The time is finally here: we have officially removed the “beta” label from the free TransLoc Android app.